Retweet Etiquette

Looks like we need to set down some rules, fellow tweeters. It’s been discussed before, but let’s expand given how the world has changed, native retweet has been introduced, and Twitter’s become an ethical minefield.

Twitter launched, and survived for a long time, without a native retweet mechanic. People soon discovered that the problem of sharing something another posted was a common one, and solved it through inventing what we now know as ‘the retweet’: RT prefixed the username, and then the statement. It was a simple, easy system to start promoting others, but soon we came to people retweeting retweets. This was mainly a client issue: the power-users (inevitably those who had the most to gain from Twitter) used the retweet button inside their client to prefix RT once more. We ended up with tweets that looked like this…

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Markup is not programming and you have no excuse not to learn

MySpace did one beneficial thing for the Generation-Y/Z society: it taught us the basic concepts behind the web’s two favourite markup languages: HTML and CSS (HyperText Markup Language and Cascading Style Sheets).

Wherever you go on the internet, these two languages will dominate what you see, your browser takes code delivered from the server in HTML/CSS and turns it into what you view on the page. There are various programming languages that take information from databases and manipulate it for display such as PHP, python and ruby, but their output is just standard HMTL, CSS and javascript.

Should you be looking to be employed in media in the future, I predict it will be expected of you to know full HTML and at least basic CSS and javascript (though the latter is significantly harder). HTML and CSS are very easy to write and understand, though CSS can become frustrating for even the most advanced designer. Indeed, the most complicated part of HTML is merely the difference between tags on how a screen-reader interprets them. Knowing  HTML, CSS and basic Javascript is going to be as key as skill as owning a driving license (which I still need to catch up on, note to self), and your employer will discriminate on it as any other skill. It’s not that hard, and it’s a good thing to have on the CV…

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